The profitable alternative to Google Ads. Lower CPC, premium audience, reduced competition. Don't ignore 10% of the search market.
Cost per click 35% lower on average than Google Ads.
Users with above-average income, professionals, Windows/Edge users.
Bing + Yahoo + partners = 10% of searches. Don't ignore this segment.
Import Google Ads campaigns in a few clicks. Quick setup.
Fewer advertisers on Bing = cheaper bids.
Don't put all eggs in one basket. Bing reduces Google dependency.
Account creation, billing configuration, Google campaign import or from scratch setup.
Bid adjustment, keyword expansion, negative keywords, ad testing.
Unique Bing feature - target by job title, company, industry from LinkedIn.
Ads on MSN, Outlook, Edge - extended reach on Microsoft properties.
Dashboard with Google Ads + Bing Ads for direct comparison.